Service
Marketing & Advertising Services - Media Planning, ATL & BTL Campaigns
World-class media services under one roof: planning, buying, creative direction and campaign execution.
In Short
Ad Value Global plans, buys and executes advertising across print, outdoor, radio, TV, activation and digital. Every plan starts with a free media and marketing analysis and is built to your budget, not to a template.
Overview
About Marketing & Advertising
Marketing and advertising services cover the planning, buying and execution of paid, earned and owned brand communication. Ad Value Global Services Private Limited has delivered these services for 25 years from New Delhi, with offices in Noida and Guwahati serving clients across India.
We are a media management consultancy, which means our first loyalty is to your media rupee. We plan the mix - ATL for reach, BTL for conversion, digital for measurement - and negotiate rates directly with media owners rather than passing you a rate card.
Campaign planning is specially customised under professional supervision, with budget-flexible options for startups and MSMEs alongside full-scale national programmes for established brands. Strategic promotion matters here, because every penny counts.
What's Included
- 360° media planning across print, TV, radio, outdoor, cinema and digital
- Media buying and rate negotiation with direct media-owner relationships
- ATL campaign development and national/regional rollout
- BTL activation: retail promotions, roadshows, exhibitions and events
- Brand strategy, positioning and messaging architecture
- Creative direction - print, film, outdoor and digital assets
- Digital marketing: search, social, performance and lead generation
- Free media and marketing analysis before engagement
- Post-campaign measurement and spend efficiency reporting
Our Process
How the engagement runs
- 1
Consultation
Free media and marketing analysis of your current position.
- 2
Analysis
Audience, market and competitor spend study.
- 3
Strategy
Budget-matched media mix and creative platform.
- 4
Execution
Buying, production and campaign rollout under supervision.
- 5
Support
Performance reporting and next-cycle optimisation.
Who This Is For
Built for these clients
Startups
Founders needing a smart, low-waste marketing mix.
MSME Brands
Regional businesses scaling into new markets.
National Advertisers
Established brands needing sharper media efficiency.
Institutions
Universities, hospitals and developers with admission or sales cycles.
Associates
Related associate brands
FAQ
Marketing & Advertising - questions we are asked
What does the free media and marketing analysis include?
We review your current spend, channel mix, competitor activity and messaging, then present where your budget is leaking and where the fastest gains are. There is no cost and no obligation to engage.
Do you work with small advertising budgets?
Yes. We design budget-flexible solutions tailored to your product or service, including smart marketing mixes built specifically for startups and MSMEs.
Do you handle both traditional and digital media?
Yes. Ad Value Global offers world-class media services under one roof - print, TV, radio, outdoor and activation alongside search, social and performance marketing.
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Enquiry
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Send us your requirement and a director will review it before responding. There is no cost and no obligation.
Every enquiry from this form goes directly to info@advalueglobal.in and nayan@advalueglobal.in.
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